FOLLI FOLLIE OPENS NEW STORE IN TERMINAL 4, HEATHROW AIRPORT
30 October 2013, Lifestyle accessory brand, Folli Follie, is excited to announce the launch of its first store within a UK airport. The standalone store opened on Friday 4th October 2013 and provides the brand with its 17th retail space within the UK.
The 218Sq. ft. store features the latest Autumn Winter collections including the iconic Heart4Heart and timeless Classy collections. The new Heart4Heart range of accessories for AW13 encompasses handbag, shoulder bag and evening bag styles, which are available in camel exclusively within the terminal store.
This strategic new store is an exciting addition to Folli Follie’s existing standalone stores in London’s New Bond Street, Regent Street and Kings Road, as well as Westfield London, Glasgow, Cardiff, Leeds, Cheshire Oaks and Bicester Village. Folli Follie also has a major presence in the world’s fashion capitals such as Paris, New York, Tokyo and Hong Kong.
George Koutsolioutsos, CEO Folli Follie Group, comments: “Moving into terminal four is a strategically important location for the brand and follows the continued growth within the UK market. The strong and dynamically evolving presence of the brand in the market, is incorporated into the wider strategic growth plans of Folli Follie, and our presence in one of the busiest Terminals, one of the biggest airports in the world, feels like one more step towards the right direction. It is important to mention that through this action, as a Folli Follie Group, we enhance our strong presence in the travel retail area”.
Shoppers will be spoilt for choice with Folli Follie’s genuine ‘full fashion concept’ of fun and stylish jewellery, watches and a dedicated area for accessories, which is driven by its philosophy of offering ‘affordable, fashionable luxury’.