FOLLI FOLLIE STANDS BY THE “SOS FOUNDATION” FOR THE FIFTH CONSECUTIVE YEAR
Folli Follie presented, in an impressive event in Madrid, the collective jewellery SOS Folli Follie collection, as a result of the long-term cooperation with the non-profit “SOS Foundation”. Through this collection, Folli Follie continuous to support the big and important charity activity of the Foundation and the maintenance of “Ketty” nursery in Senegal, which has been named in honor of Mrs Ketty Koutsolioutsos.
In the frame of Folli Follie’s Corporate Social Responsibility program, the brand supports non-profit associations and non-governmental organizations, implementing programs in Greece and in countries in which it operates. In the occasion of the charity event in Spain, Folli Follie travelled to Madrid the Greek actress Tonia Sotiropoulou, who will support for a second consecutive year the collaboration of Folli Follie with the non-profit organization I LIVE FOR ME. Folli Follie created a collective bracelet to support the causes of this initiative.
In Spain, the official presentation of the SOS Folli Follie collection, took place in the Gran Casino de Madrid, with the actor Ángel Rielo and the journalist María León as presenters of the evening. The guests welcome Andres Aguilar, General Manager Folli Follie Spain, Aphrodite Pighi, Corporate Affairs and Public Relations Director and Cristina Muñoz, President of SOS Foundation. Moreover, representatives from Media, business and art world also attended the event, supporting the charity initiative of the international jewellery, watch and accessories brand, in view of the Christmas. The famous Spanish singer Henry Mendez sang during the event, supporting with his way the initiative as well.
In the frame of the event and on the occasion of celebrating 50 years since the foundation of SOS Foundation, the organization awarded, in an emotional atmosphere, all people that have supported the charity activities of the organization, including Folli Follie.
The collective limited edition SOS Folli Follie collection for this year includes a strong fashion element. Double wrap bracelet in red, orange, beige and black, decorated with cross motif and with the discrete SOS Foundation logo available in stainless steel and rose gold plated versions. The collection includes also elegant earrings of cross shape that complete Folli Follie’s fashion proposal. This limited edition collection is available in all Folli Follie points of sale in Spain. Part of the proceeds will be offered to support the causes of the “SOS Foundation”.