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Introducing Folli Follie’s new AW16 campaign “I am Folli Follie”

This season Folli Follie is at the forefront of fashion, with their new global AW16 campaign “I am Folli Follie”.

Folli Follie invites women all around the world to celebrate their style and experience the new range of statement accessories. With new collections of jewellery, watches and handbags dropping for the new season, there’s something to suit everyone’s style.

This season Folli Follie have chosen Hong Kongese model and actress Jennifer Tse as well as models Mia Kang and Augusr Zhang to front the campaign, each who embrace the positivity of the collection and epitomise the elegance of Folli Follie.

With sparkle, shine and eye-catching accessories running throughout the campaign, the new collection creates unique and stylish combinations which are here to make heads turn this Autumn.  Each piece within the new range acts as part of the brand’s sparkle and is created to make women across the globe feel their best. Feminine yet edgy and modern with a timeless elegance, all elements of the new global campaign “I am Folli Follie” lend a fresh air of simplicity to statement looks this Winter.  

The mix & match factor within the collection plays an important role in inspiring stylish combinations and is the perfect way to create that day to night look.  

With a spotlight on accessories, Folli Follie updates their most beloved collections with a selection of new designs. Elegant bracelets, shimmering necklaces and stylish rings enhance their well-known silver collection, whilst maintaining the signature aesthetics and quality using the finest silver. 

The new bright and classic designs of slim watches add a pop of colour into the range whilst metallic golds and silvers give a modern twist to the mini bag trend this season. 

Folli Follie asks you to share your passion this season through their new AW16 campaign ‘I am Folli Follie’. Express your own personal style and create your favourite everyday looks with the new collection of stylish accessories. 

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